As we know social media dominance in 21 century increased rapidly. Due to covid19 old marketing techniques in not valid or results-oriented as were in fast.
Now more businesses come online and spending more on their social media presence.
But somehow, people not spending sufficient budget on SEO as compare to social media, and a question arises.
SEO still a good investment in 2021, and beyond?
My answer is YES! SEO is more important than ever! It's still one of the most potent digital marketing strategies that drive long-term results.
Social Media gives a boom to your business or product but it can not be a more long time. On the other hand, SEO gives you long-term results, quality leads, and last but not least Google first page ranking where millions of people see your services.
Here are On page SEO checklist for 2021.
- Use SEO Friendly URLs:
- Make Sure Your Title Tag Starts With Your Keyword
- Add Modifiers to Your Title
- Wrap Your Page Title Into Your <H1> Tag
- Use <H2> Tags for Your Subheadings
- Include Images on Every Page
- Use Your Keyword Within the First 100 Words of Your Content
- Use Outbound Links
- Use Internal Links
- Include LSI Keywords
- Write Long-form Content
- Optimize Meta Descriptions
- Use Social Sharing Buttons
- Submit Your New Page in Search Console
- Make Sure Your Web Page is Able to Be Indexed
- Make Sure Your Site is Secure (HTTPS)
- Increase Dwell Time
- Test and Optimize for Mobile Page Speed
- Remove Broken Links
- Optimize for CTR
- Eliminate Keyword Cannibalization
- Spelling & Grammatical Errors
- Use of Original Images
- Optimize for Voice Search
- Mobile-Friendly Tested
- Use Schema markup
- Fix Crawl Errors
- Open Graph Meta Tags
- Size Images Appropriately
- Monitor and Reclaim Lost Links
- Is Your Copy “Fresh”?
